People on social media are revisiting trends from 2016, including popular Snapchat features such as dog ear and flower crown Lenses, low-fi selfies, and certain soundtracks. This resurgence has led Snapchat to introduce a “2016 Flashback,” allowing users to revisit moments and experiences from that period.
The platform notes that celebrities, creators, and regular users are participating in this trend by using iconic Lenses and sharing clips with the message “Snapchat is in” for 2026. These posts have gained significant attention online.
According to Snapchat, the renewed interest in 2016 content is not just about nostalgia but also reflects a preference for digital experiences that feel more spontaneous and authentic. The company states: “The current craving for 2016 isn’t just about what’s trending. It reflects a desire to return to digital experiences that offer something more human: spontaneity, carefree sharing, and unpolished Stories that feel intimate rather than performative.”
Snapchat emphasizes its ongoing commitment to providing a space where genuine moments are valued. As stated by the company: “As culture comes full circle, Snapchat remains the place where being in the moment never goes out of style.”
