Snapchat announced on March 12 the nominees for its inaugural Snappy Awards Show, which will take place on March 31 and be hosted by comedian and Snap Star Matt Friend. The event aims to recognize creators who have demonstrated innovation, creativity, and influence within the Snapchat community across a range of categories including entertainment, comedy, music, sports, beauty, and more.
The awards show will highlight individuals shaping culture and connection on the platform. Snapchat said that DJ Khaled will receive the Lifetime Achievement Award in recognition of his lasting impact as a creator, artist, and entrepreneur.
Nominees have been selected in multiple categories such as Best Use of Creative Tools, Best Storyteller, Spotlight MVP, Top Lens Creator, Community Builder, One To Watch, Off-Platform Buzz, Comeback Star, Breakout Creator, Creator of the Year, Top Beauty Creator, Top Lifestyle Creator, Top Athlete Creator, Top Music Creator, Top Food Creator, Top Fashion Creator, Top Comedy Creator, Top On-Camera Correspondent, Top Gamer Creator, Top Family Creator and Top Fitness Creator.
According to Snapchat’s announcement of the event details and nominee list for its first-ever awards show—an effort to celebrate those making significant contributions to digital culture—the company intends for this annual event to become a staple in recognizing creative excellence among its users.
The introduction of the Snappy Awards reflects Snapchat’s ongoing commitment to supporting content creators and fostering community engagement. The company has stated that further details about nominees can be found through their official channels.



