Bank of America has announced a new initiative in partnership with Visa, offering new applicants for its Customized Cash Rewards and Unlimited Cash Rewards Visa credit cards the option to select a limited-edition FIFA World Cup 2026 custom card design. This offer is available starting December 4 and will run until July 2026.
As the Official Bank of FIFA World Cup 2026, Bank of America and Visa, the Official Payment provider for the event, are providing two card designs from which applicants can choose.
“We are bringing a unique opportunity directly to new Cash Rewards cardholders, helping them be part of this unforgettable global event,” said Mary Hines Droesch, Head of Consumer and Small Business Products & Analytics at Bank of America. “This reflects our ongoing commitment to connecting clients with world-class experiences, alongside the exceptional value our Cash Rewards cards deliver to stretch their dollars further.”
In addition to the custom card design, Bank of America is offering an exclusive opportunity for clients who open a new Cash Rewards Visa credit card to purchase up to two tickets for select FIFA World Cup 2026 matches. This offer is valid while supplies last.
Consumers who apply for either a Customized Cash Rewards or Unlimited Cash Rewards Visa credit card between December 4, 2025 and January 5, 2026—and have their account opened by February 5, 2026—will be eligible for this ticket purchasing opportunity beginning February 10, 2026.
Eligible cardholders with an email address on file will receive an email on February 10 containing a unique link to access the FIFA ticket portal. The same link will also be accessible through Bank of America’s Online Banking or Mobile Banking app. The ticket purchasing window opens at noon Eastern Time on February 10 and remains open until tickets are sold out or through February 24, whichever comes first. Cardholders must create a FIFA ID if they do not already have one in order to complete their purchase. Tickets are available on a first-come, first-served basis with a limit of two per eligible cardholder.
The timing of this offer coincides with the final draw for FIFA World Cup 2026 on December 5. For new Customized Cash Rewards Visa cardholders during their first year, there is an opportunity to earn six percent cash back in their chosen category (a three percent first-year bonus). New Unlimited Cash Rewards Visa holders can earn two percent cash back (a half-percent first-year bonus) on all purchases during that period. Additionally, those opening a new Cash Rewards account may receive a $200 welcome bonus after spending $1,000 within the first ninety days.
Bank of America maintains partnerships across soccer organizations including FIFA World Cup 2026, U.S. Soccer Federation, Visa and Street Soccer USA as part of its broader engagement in sports partnerships designed to foster community involvement and youth development.
Further information about these initiatives can be found at the Bank of America Sports webpage.
Bank of America serves nearly seventy million consumer and small business clients across approximately thirty-six hundred retail financial centers in the United States and operates internationally in more than thirty-five countries.
For media inquiries regarding this announcement:
Don Vecchiarello: don.vecchiarello@bofa.com
Andy Aldridge: andrew.aldridge@bofa.com
